Surprisingly late response from UK retailers
The Big-four UK retailers have seen an erosion of their market share from 75.5% in 2007 to 66% in the latest Kantar data. This equals a value loss of over £13bn, with Aldi and Lidl gained over £12.3bn, mostly in Private Label. In March this year Tesco launched its ‘Aldi Price Match’ campaign. It stated […]